Target – the poster child of mobile
Few companies can say they have been better at understanding the possibilities of the mobile channel than the US retail giant Target (not to be confused with Australian Target, which is only a pure rip-off in branding and concept, although a decent store for bargains, they have no affiliation with their US counter part).
First, Target [...]
Poll 1: The price of device ownership
Figuring out device cost is not easy, because mobile operators frequently subsidize the devices towards their subscribers in order to lock in long term contracts. Total cost of ownership certainly include the costs you pay for data in addition to other services, and the total length of contract etc. Several attempts have been made to [...]
WinMo adds new app store – and…?
With the launch of Windows Mobile 6.5, Microsoft also announced the launch of their appstore. They join a long list of not-so-fast followers who are announcing app stores, and this one is surely to be the one with the least impact. Why? For one, app stores for WM phones have been available for over a [...]