Sharing is caring? Increased sharing creates noise for marketers

The concept of product reviews and sharing what you do is hardly a new concept in the online world. But with start-ups like Foursquare, Gowalla and Blippy, whose sole concept is built around sharing an experience tied to a brand or a place, the lines between recommendation focused players like Yelp and the barrage of [...]

Excellent case studies in social media

I normally try not to just post stuff that is found elsewhere, but this video is too good not to have on my site. Please take a look:

Engagement holds the key for monetizing news

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